“I am Iron Man 2″ wowed final users !

Credits : http://www.theppc.com/

Try now “I am Iron Man 2″ Augmented Reality Experience

PPC Interactive unveils “I am iron Man 2” Augmented Reality Experience for the theatrical release of “Iron Man 2″. This experience based on Total Immersion’s Technology features unique functions like Face Tracking, Movement Detection and possibility to capture the video stream with sharing options through social networks. This engaging experience allows you to turn yourself [...]

Blog Review : “Augmented Reality Meets Home Entertainment”

Please have a look at this article : Home Media Magazine Three of the fourth quarter’s biggest DVD and Blu-ray Disc releases featured a bonus that can’t be found on the discs, but only on the packaging. And the company behind it is hoping they won’t be the last in home entertainment to try it. [...]

Marrying The Marketing to The Product, Total Immersion Brings Augmented Reality to Marquee Home Entertainment Releases

AR Gives Movie Buffs Reason for a Double Take – And Marks Company’s First Music Industry Campaign, for Universal LOS ANGELES (January 20, 2010) – In what may herald a new benchmark in entertainment marketing, augmented reality is beginning to transform the way key brand assets of hot film and music properties – performers, characters, scenes, [...]

Total Immersion awarded as Best Web Based Augmented Reality Demo by Augmented Planet

Augmented Planet today announced the winners of the 2009 Readers Choice Awards. This is the first year of the awards which have been designed for real users to vote on exemplary augmented reality solutions across both mobile and the web. Total Immersion has been awarded by Augmented Planet Readers Choices Awards as Best Web Based [...]

Video Release of Augmented Reality Bonus on Gi Joe The Rise of Cobra DVD

For the last release of G.I. Joe: The Rise of Cobra Special Edition and Blu-ray Edition DVD, use your DVD as a special trigger for Augmented Reality Combat Experience. This exclusive AR Experience is first time used as part of a bonus in a DVD. Credit : PPC Group

DVD : Augmented Reality considered features as bonus for G.I. Joe: The Rise of Cobra Special Edition and Blu-ray Edition

For the last release of G.I. Joe: The Rise of Cobra Special Edition and Blu-ray Edition DVD, use your DVD as a special trigger for Augmented Reality Combat Experience. This exclusive AR Experience is first time used as part of a bonus in a DVD. Have a look to the video trailer here. Experience here. [...]

Expert Review :Eric Gehl, COO “User stats prove growing consumer demand for augmented reality”

User statistics published this week are proof of the growing impact of augmented reality (AR) marketing on consumers, according to market leading specialists, Total Immersion. The figures, compiled from AR website campaigns for Paramount Picture films Star Trek and  Transformers, show that the experiences generated ‘hundreds of thousands of visitors’ during the first launch week [...]

Entertainment : Official launch of Transformers 2 DVD with Optimus Experience

PPC unveils new Augmented Reality Experience for the launch of Transformer 2 DVD. This experience is available only on the TF2 2-disc DVD & Blu-ray! Video here ! Experience here !

Fun Stuff : Transformers 2, after Harry Potter : Catimus Prime !

Source Please find an extract from this blog article : We Are Autobots Best Augmented Reality so far “The facial recognition software is so powerful that it recognizes print faces LOL, early today I was with my COO exploring the site and it occurred to him try to make the software detect a printed face [...]