Posted on September 1, 2010 by Total Immersion
Skullcandy today launched a first in the headphone space and something never before seen in the Action Sports world, debuting a virtual dressing room for their Roc Nation Aviator headphone. By downloading a simple plugin, and accessing the users webcam, the Skullcandy Virtual Room tracks the users eyes and displays live footage wearing a 3-D [...]
Filed under: New Projects, Online Marketing | Tagged: Augmented Reality, Online Marketing, Interactive Experience, Brand Experience, Skullcandy, Virtual Trying, Headphones | Leave a Comment »
Posted on August 20, 2010 by Total Immersion
This season, environmental consciousness doesn’t need to wait for the classroom. As kids in the U.S. begin that annual back-to-school ritual, Total Immersion has joined forces with two environmental organizations to bring an engaging lesson in eco awareness to children visiting SEA Lab in Redondo Beach, just south of Los Angeles. In association with the [...]
Filed under: Amusement Park, New Projects, Press Release | Tagged: Digital Kiosk, Augmented Reality, Theme Park, D'Fusion® Pro, Interactive Experience, Museums, Montrose Settlements Restoration Program, Pavement LA, SEA Lab, Culture | Leave a Comment »
Posted on August 11, 2010 by Total Immersion
Total Immersion’s partner in Poland Adv.pl unveiled a interactive brochure experience for the launch of the new Volvo S60.
Filed under: New Projects, Online Marketing | Tagged: Adv.pl, Augmented Reality, Brand Experience, D'Fusion @Home®, Digital Marketing, Interactive Experience, Online Marketing, Partners in action, Total Immersion, Volvo, Volvo S60 | Leave a Comment »
Posted on August 5, 2010 by Total Immersion
AR Door has spearheaded the creation and integration of augmented reality for LG advertising campaign in Russia. The campaign included the integration of augmented reality into the promo website, devoted to a release of a new LG 3D TV model. Augmented reality is a term for a direct or indirect live view of a real-world [...]
Filed under: New Projects, Online Marketing | Tagged: AR Door, Augmented Reality, Brand Experience, D'Fusion @Home®, Interactive Experience, LG, Partners in action, Total Immersion | 2 Comments »
Posted on August 4, 2010 by Total Immersion
As part of LG’s multi-platform marketing campaign, Total Immersion teamed with LG Mobile Phones, Alcone Marketing, Marvel Studios and Paramount for an integrated digital promotion around Iron Man 2.
Filed under: New Projects, Online Marketing | Tagged: Alcone Marketing, Augmented Reality, Brand Experience, D'Fusion @Home®, Interactive Experience, Iron Man 2, LG, Online Marketing, Total Immersion US | 4 Comments »
Posted on July 23, 2010 by Total Immersion
Z-Card, the firm behind the eponymous pocket media folding card, has launched a range of products using Augmented Reality (AR) and 2D barcodes. “AR and 2D codes more than bridge the gap between print and digital – they offer a synergy with measurability and interactivity,” said Z-Card managing director Liz Love. “Print and digital together [...]
Filed under: Press Release | Tagged: Augmented Reality, D'Fusion @Home®, Interactive Experience, Online Marketing, Partners in action, Total Immersion UK, Z-Card | Leave a Comment »
Posted on July 20, 2010 by Total Immersion
On Monday 12 July the public were invited to interact with Suzi Perry from Five’s The Gadget Show, as the first presenter challenge from the upcoming series went live at Manchester’s busy Piccadilly Gardens bus station. For the first time, Augmented Reality was available on the streets of Manchester. Suzi was there in person, filming [...]
Filed under: Event, New Projects, Online Marketing | Tagged: Augmented Experience, Augmented Reality, Brand Experience, D'Fusion® Pro, Event, Gadget Show, Hidden Creative, Interactive Experience, Partners in action, Total Immersion, Total Immersion UK | Leave a Comment »
Posted on July 1, 2010 by Total Immersion
The U.S. Air Force has kicked off “Command Center Alpha,” its newest mobile marketing tour (http://www.af.mil/news/story.asp?id=123201086). Command Center Alpha is an AR mobile tour experience that immerses visitors in the “sci-fi” world of the Air Force. The interactive tour includes 3D computer graphics, videos, educational kiosks, digital downloads and a full-size F-16 Thunderbird display. Visitors [...]
Filed under: Event, New Projects | Tagged: Augmented Reality, D'Fusion® Pro, Event, Street Marketing, Interactive Experience, Brand Experience, Digital Marketing, Total Immersion US, U.S. Air Force | Leave a Comment »
Posted on June 30, 2010 by Total Immersion
Shutterbugs Can Take Photos, Videos in a Virtual Test Drive of the New PEN E-PL1 LOS ANGELES (June 30, 2010) – AR is definitely ready for its close-up. In a development certain to make digital photography buffs do a double-take, Total Immersion (www.t-immersion.com), the global leader in augmented reality (AR), announced that it has teamed with [...]
Filed under: New Projects, Online Marketing | Tagged: Augmented Reality, D'Fusion @Home®, Interactive Experience, Brand Experience, Digital Marketing, Total Immersion US, Olympus | Leave a Comment »