Posted on August 12, 2010 by Total Immersion
Total Immersion’s Indonesian partner AR&Co presented a cross media campaign for new Toyota Yaris in Indonesia. This campaign featured interactive kiosk in 18th Indonesia International Motor Show and AR advertising on Kompass newspaper. Augmented Reality & Co (AR&Co) is the first and leading markerless augmented reality company in South East Asia. Based in Jakarta (Indonesia), [...]
Filed under: New Projects, Online Marketing | Tagged: Digital Kiosk, Augmented Reality, D'Fusion @Home®, D'Fusion® Pro, Event, Partners in action, Online Marketing, AugmentedReality&Co, Digital Marketing, Total Immersion HK | Leave a Comment »
Posted on July 20, 2010 by Total Immersion
On Monday 12 July the public were invited to interact with Suzi Perry from Five’s The Gadget Show, as the first presenter challenge from the upcoming series went live at Manchester’s busy Piccadilly Gardens bus station. For the first time, Augmented Reality was available on the streets of Manchester. Suzi was there in person, filming [...]
Filed under: Event, New Projects, Online Marketing | Tagged: Augmented Reality, Total Immersion, D'Fusion® Pro, Event, Partners in action, Interactive Experience, Brand Experience, Total Immersion UK, Gadget Show, Hidden Creative, Augmented Experience | Leave a Comment »
Posted on July 19, 2010 by Total Immersion
Total immersion‘s Partner in Spain, Innovae Vision received the Award of “Best New Product for Events” for their Augmented Reality projects performed with D’Fusion. The prizes show was organized by “evento plus” a Spanish institution specialized in events. Pablo and Mikel for Innovae Vision collecting the price
Filed under: Event / Networking | Tagged: Augmented Reality, Awards, Event, Innovae Vision, Partners in action | Leave a Comment »
Posted on July 6, 2010 by Total Immersion
Have a look at this article : Package Design Magazine G.I. Joe has nothing on the real thing. Especially when the armed forces go reality one better. Taking their recruiting efforts to a new level via two distinct experimental marketing initiatives, the U.S. Army and the U.S. Air Force have embraced augmented reality, deployed by [...]
Filed under: New Projects, Online Marketing | Tagged: Augmented Reality, Total Immersion, Event, Digital Marketing | Leave a Comment »
Posted on July 1, 2010 by Total Immersion
The U.S. Air Force has kicked off “Command Center Alpha,” its newest mobile marketing tour (http://www.af.mil/news/story.asp?id=123201086). Command Center Alpha is an AR mobile tour experience that immerses visitors in the “sci-fi” world of the Air Force. The interactive tour includes 3D computer graphics, videos, educational kiosks, digital downloads and a full-size F-16 Thunderbird display. Visitors [...]
Filed under: Event, New Projects | Tagged: Augmented Reality, D'Fusion® Pro, Event, Street Marketing, Interactive Experience, Brand Experience, Digital Marketing, Total Immersion US, U.S. Air Force | Leave a Comment »
Posted on June 21, 2010 by Total Immersion
World Cup is the right time to develop exciting Augmented Reality Events and Street Marketing Campaigns. Here are some examples of projects performed by our partners in Hong Kong and in La Réunion. Interact 3D – Shopping Mall AR Experience in La Réunion (France) Cherrypicks - Street Marketing in Hong Kong Metro (R.O.C)
Filed under: Event, New Projects | Tagged: Augmented Reality, Total Immersion, Advergaming, Event, Partners in action, Street Marketing, Brand Experience, Total Immersion HK, Football, World Cup | Leave a Comment »
Posted on June 8, 2010 by Total Immersion
Today, Total Immersion announced that two branches of the U.S. Armed Forces are taking their recruiting efforts to a new level via distinct experimental augmented reality initiatives – solutions that educate and motivate as they engage. The U.S. Army’s “Race for Strength Challenge” pits an Army-sponsored NASCAR vehicle — Ryan Newman’s #39 Army Chevrolet Impala [...]
Filed under: Event, New Projects, Online Marketing, Press Release | Tagged: Augmented Reality, Total Immersion, D'Fusion @Home®, D'Fusion® Pro, Event, Online Marketing, AR game, US Army, US Air Force | Leave a Comment »
Posted on May 17, 2010 by Total Immersion
Total Immersion and Come&Do Agency developed AR Experiences for STC at Gitex Show 2010 in Riyadh. STC showcased several times per day 4 augmented reality on stage events to present their new quadruple play offer and other innovative products. STC booth also hosted 1 kiosk with football games and 6 kiosks featuring instant win games [...]
Filed under: Event, New Projects | Tagged: Augmented Reality, Come&Do, Event, Partners in action, STC, Total Immersion | Leave a Comment »
Posted on May 11, 2010 by Total Immersion
To celebrate German Shows in München, Köln, Frankfurt and on Varekai Tour, Cirque du Soleil developed a cross media Augmented Reality campaign with instant wins. Campaign is presented trough street marketing actions and a dedicate website Varekai Experience (registration required).
Filed under: Event, New Projects, Online Marketing | Tagged: Augmented Reality, Total Immersion, D'Fusion @Home®, D'Fusion® Pro, Event, Online Marketing, Face Tracking, Cirque du Soleil | Leave a Comment »
Posted on April 22, 2010 by Total Immersion
AR Door augmented the presentation made by a representative of “Ashmanov and Partners” at the biggest specialized conference for Internet marketing and advertising – eTarget 2010. “AR Door & Total Immersion work helped to create unforgettable show at the conference. My presentation was greatly discussed afterwards in Twitter , other social networks and blogs”, said [...]
Filed under: Event, New Projects | Tagged: AR Door, Augmented Reality, Event, Partners in action, Total Immersion | Leave a Comment »
