Posted on July 30, 2010 by Total Immersion
Consumers who purchase LG Ally can download the Augmented Reality app, featuring exclusive Iron Man 2 content, at www.lgim2.com or by texting 95173 from their mobile phone. Present throughout “Iron Man 2,” LG Ally allows users to explore and experience Augmented Reality. A touch screen handset featuring a full slide out QWERTY keyboard, the Ally [...]
Filed under: Mobile, New Projects, Online Marketing | Tagged: Augmented Reality, Online Marketing, D'Fusion® Mobile, Total Immersion US, Markerless Tracking, LG, Marvel, Iron Man 2, LG Ally | 1 Comment »
Posted on June 7, 2010 by Total Immersion
Movie Tie-In Features “Stark-Worthy” TV Spots, Futuristic Micro Site and Game, Special Edition Marvel Comic Book and Robust Movie Promotion Program Campaign Culminates with Film-Themed Event Highlighting Augmented Reality Technology and the New LG Android Device LG Electronics MobileComm U.S.A, Inc. (LG Mobile Phones), in partnership with the summer blockbuster, “Iron Man 2,” from Marvel [...]
Filed under: Mobile, New Projects, Online Marketing | Tagged: Augmented Reality, Brand Experience, D'Fusion @Home®, D'Fusion® Mobile, Digital Marketing, Interactive Experience, Iron Man 2, LG, Online Marketing | Leave a Comment »