Consumer products
Editions Atlas unveiled StarWars Comics Collectors featuring Luke Skywalker in Augmented Reality
French leading editor, Editions Atlas released this week unique Augmented Reality Experience in its StarWars Comics Collectors. By showing the comic to your webcam, you can see in Augmented Reality Luke Skywalker with his lightsaber.
New exclusive and interactive content will be released with upcoming comics.
Comic is available in France and on [...]
Read Full Post | Make a Comment ( 2 so far )Consumer Products : Hallmark Launches Webcam Greetings with Augmented Reality
New cards combine the physical and virtual world
KANSAS CITY, Mo. (Jan. 12, 2010) — Hallmark Cards, Inc., today announced the release of webcam greetings, new cards that use augmented reality technology to bring the card to life on a computer screen.
The person receiving the card can visit www.hallmark.com/extra and follow the directions to be able [...]
TI and Coca-Cola Team Up to AR-enable Coke Zero Cans
Augmented reality pioneer Total Immersion and Coca-Cola have teamed up to transform the soda can into a stunning platform for augmented reality. Some 140 million Coke Zero cans worldwide have been AR-enabled to “launch” a Samson helicopter — from the fleet of Fox’s blockbuster Avatar — when the can is displayed [...]
Read Full Post | Make a Comment ( 2 so far )Coca-Cola Zero™ Announces Global Film Partnership With James Cameron’s Avatar
The Coca-Cola Company today announced its Coca-Cola Zero brand has partnered with Twentieth Century Fox on a major global promotional campaign for James Cameron’s epic-adventure film AVATAR.
Set to be activated in over 30 countries, the partnership centers on bringing consumers unique access to exclusive and authentic content from the world of AVATAR in a variety [...]
Video Release of McDVISION Avatar Pandora Augmented Reality Experience
During the month and into January, product packaging in the U.S. for Big Macs will feature an AR Thrill Card on the side of each box, delivering an up-close experience with the rich environments of Pandora, and revealing insights into the characters, fauna and flora from the movie. Displayed before a webcam, the perforated Thrill [...]
Read Full Post | Make a Comment ( 4 so far )Mc Donald’s Orders Up Augmented Reality From Total Immersion, in Global Promotion For Fox’s ‘AVATAR’
AR Experiences Connect Film and Filmgoers Worldwide, In Biggest Mass Deployment of Augmented Reality to Date.
LOS ANGELES (Dec. 17, 2009) – You’ve seen the trailer — now grab a bite of augmented reality to accompany your Big Mac as you gear up for the Dec. 18 opening of 20th Century Fox’s “Avatar.”
Augmented reality pioneer [...]
Video Release of Transformers: Revenge of the Fallen – The Optimus Prime Experience
more about “Video Realese of Transformers: Reveng…“, posted with vodpod
Read Full Post | Make a Comment ( None so far )Total Immersion and Nathan Awarded as Best Innovative Cultural Product 2009 for Dokeo AR Kid Encyclopedia by LSA Magazine
Nathan and Total Immersion received yesterday evening an LSA Innovation Oscar for their Dokeo Augmented Reality Encyclopedia as best innovative product for 2009.
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